Friday, November 25, 2011

Welcome to the Taylor&Co Blog

In our first blog post, we’d like to share with you a brief history of the most important purchase you’ll ever make … your Engagement Ring!

Since the early 1900’s Louis Cartier was the first jeweler to create jewellery made from Platinum, he revealed the magnificent attributes of the metal and used Platinum as it enhances the true brilliance of diamonds. When Elvis and Priscilla got married in 1967 they exchanged Platinum rings and since then Platinum has been the precious metal of choice.

Even today 75% of all Taylor&Co’s engagement rings are platinum. Platinum’s strength and durability make’s it one of the most secure setting’s for diamonds and other precious gemstones. Platinum’s purity makes it naturally hypoallergenic, which is ideal for people with sensitive skin or allergies.

The most popular cut of a diamond for Taylor&Co’s engagement rings is still the classic Round Brilliant Cut, as it beautifully capture’s the true sparkle of a high colour diamond. The Square Princess Cut is also a popular choice as it has a more modern feel about it and can be used in a slightly wider or thicker band.  At Taylor&Co we can help you select the right cut, colour, clarity and carat size for your Taylor made engagement ring.